Why Charlotte Won the Hall
Key factors that NASCAR officials cited in their decision:• North Carolina's central role in the sport's heritage.
• More than $100 million in up-front hotel tax revenue committed to the project.
• The hall's proposed center city location and nonprofit management structure (some of the other competitors proposed halls located near their speedways).
• Charlotte's relative youth as a major city and fast-growing downtown.
• The commitment of state and local officials that grew out of attempts to keep the annual all-star race at Lowe's Motor Speedway.
• Support from superstar drivers and race teams, most of which are based in the region.
• The $43 million banquet facility that can be used for induction ceremonies and other NASCAR-related events.
Molly Hedrick